NappyNoos is a small business based in Wiltshire, England. It was created by myself Emma.

I have been using reusable nappies on my daughter since she was discharged from the Neonatal Intensive Care Unit (NICU). She was born at only 34 weeks gestation due to reduced movements.

I first heard about reusable nappies from my sister in law. She used them on my nephew and when I fell pregnant I asked her about them and how they work. At first I thought reusable nappies were a strange choice. However, I was concerned about using disposables due to the impact they have on the environment and the chemicals they contain. My sister in law explained how they worked and showed me a few of hers and then I was hooked!

Reusable nappies are very easy to use. Not only are they great for your baby but they are also great for the planet. That is how I came up with the tag line ‘happy bottoms, happy planet’ as it is so true.  

When my daughter was in the NICU the bin in our room was full to the brim of nappies every day and I couldn’t believe the amount of waste. As soon as we brought her home she began wearing reusable nappies. Reusable nappies are free from chemicals, kind to her skin, comfortable, cute and environmentally friendly.  

I have fallen in love with reusable nappies and I would love for them to become the norm. I decided that I wanted to provide reusable nappies to other people and that is how NappyNoos was born. I have thought a lot about the design to make my nappies eco friendly, reliable, absorbent and of course cute!